In promulgating your esoteric cogitations or articulating your superficial sentimentalizes, and amicable philosophical or psychological observations, beware of platitudinous ponderous while letting your conversational communications possess a compacted conciseness, a clarified comprehensibility, a coalescent cogency, and a concatenated consistency. Be sure to eschew obfuscation and all conglomerations of flatulent garrulity, jejune rabblement, and asinine affectations. Maintain your extemporaneous descanting and unpremeditated expatiation's have intelligibility and voracious vivacity without rodomontade or thrasonical bombast. Sedulously avoid all polysyllabic profundity, pompous prolificacy, and vain vapid verbosity.
...in other words: say what you mean, mean what you say, and don't use big words!